pink valentine
Pixiv
Twitter
Bluesky
Weibo
Lofter
Tumblr
Lotte's 2020 Valentine's Day advertisement campaign, also promoting the company's special edition Pink Chocolate. The promotions focus on three girls who try to connect to their crushes by making Valentine's chocolate.
The main characters - Momo, Akane, and Yukie - were introduced through "Kokoro Yohou", a collaboration song with the utaite Eve.